“Exploring the Phenomenon: The Rise of Online Shopping in the UAE”



Online shopping is a popular choice for consumers in the United Arab Emirates (UAE). Here are some reasons why:

  • Cost: Online retailers offer exclusive deals, seasonal promotions, and discount codes. They also offer free shipping.

  • Comparison: Online shoppers can compare prices across different online stores to find the best deals.

  • Experience: Online shopping offers a friction-free shopping experience.

  • Selection: Online shopping offers a wide range of products to choose from. 

Some of the most popular product categories for online sales in the UAE include: 

Consumer electronics and appliances, Media products, Computers, Fashion accessories, Women's apparel, Cosmetics, Perfumes. 

The UAE's growing population of tech-savvy, affluent, and young people is driving the growth of the ecommerce sector. The value of e-commerce sales in the UAE more than doubled between 2018 and 2022, from $12.34 billion to $27.08 billion USD.

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